As for my main course is Innovation and brand management, so I plan to find three example of sustainable design in various way.
From the researching, I realised that recycling becomes the whole world assessment due to cliamte changing changed into crisis. Some designer make furnitures or other products with mushrooms and other waste. I think that it is really a effective way to deal with the garbage and producing with less pollution. It’s totally ‘two wins’.
Innovation design
The first stool exhibition by Jacob Turetsky
Jacob Turetsky designed this chair by using 3D printing. The idea of first chair is from ‘Venus’ flower basket’ – a deep sea sponge. In this way, the stool is more light and comfortable. I am really interested by his use of 3D printing to avoid materials waste through practicing. Moreover, the chair utilises 24% less water, 99% less GHG emissions and 4.3kg less waste by comparing with traditional manufacturing methods. Using a comprehensive Life Cycle Assessment(LCA) – which confirms and quantifies the land, climate, water and energy impacts for the entire design and production process from materials sourcing to transportation to manufacturing to actual use. I choose that because this innovation design not only changed the way to making furnitures but also remission pollution during products progressing.
Changing materials
This art design is fabulous due to designer use mycelium from mushrooms to make chair. This could grows between two different fibre to create composite blocks which made the shape of this stool. As for LCA, this utilises 28% less water, 77% less GHG emissions. I do not think this product is beautiful but the idea of the method is good for the environment.
In process of producing packages, plastics are easily to make and complete in a short time. However, we all know that would take thousand years despairing even not. Therefore, producing is significant to our environment rather than only pay attention to recycling. In addition, material closing and production processing are also could be a useful method in the future.
Changing the thinking way
Aluminum pot 
Cork pots
There is a good thinking from the popular brand named Lush. They care about ocean plastic and wonder stoping new plastic production. Then they wants to use cork pots instead of aluminium pots and also change the deliver way of their products by sail cargo. Both of these methods would limited the production of producing plastic rather than passively recycling waste products.
Source:
JANE ABERNETHY , 2019, https://sustainablebrands.com/read/product-service-design-innovation/a-designer-fix-to-our-current-state-of-broken
Miles King, https://uk.lush.com/article/cork-pot-story
Chen 